What coaching is:
Professional coaching is a distinct service which focuses on an individual’s life as it relates to goal setting, outcome creation and personal change management. Coaching is a specific process of interaction over a period of time that encourages a shift in who you are, what you do, and how you do it.
What coaching is not
Professional coaching is distinct from other professions:
Coaching is not therapy which focuses on dealing with and healing pain, dysfunction and conflict within an individual or a relationship. The primary focus of therapy is resolving past difficulties.
Coaching is not consulting which focuses on retaining individuals or organizations for the purpose of accessing specialized expertise in a certain field.
Coaching is not training; training programs are based on the acquisition of certain learning objectives as set by a trainer or instructor.
Coaching is not mentoring which is a process of guiding from personal experience or sharing of experience in a specific area of industry or career development.